Post #17 (title: Post #17: My Branded Social Media):

Post #13: Online Advertising: Does it Make Cents?

Is advertising worth it? If you are reading this, probably not. Most advertising is too costly and ineffective for a small business. There are a few exceptions, but it’s important to utilize the right method for you, below are my thoughts on some common advertising methods. Search engine advertising: Targets people who already want to buy, but too much competition and too costly if you are not using very specific long-tail phrases. Display advertising: Good for people willing to put lots of time and effort to find the right platform to collaborate with probably. I’ve never clicked on a banner ad. This might work better for people looking for an older demographic. Social media advertising: Good for people marketing to a younger demographic. Probably apparel or convenience foods work best for these spots. These will all be impulse purchases, so they have to be eye-catching and relevant among hundreds of similar ads. Good luck Local advertising: Good for something ...

Post #1: About Me

I'm a proud future cat lady, currently Mother of 2 four-legged beasts. A year working at Wal-mart convinced me that I'd like to never work in retail again, so I went back to school at age 20. I once listened to the same 2 minute song on repeat for 12 hrs, and I focus on silly things very easily. Ask me about the ecological effect of outdoor cats or how to meal prep on a tight budget and I'll talk for hours. I like to grab furniture off of the curb on garbage days and restore it. If you eat a whole bag of dutch crunch salt and vinegar chips in one sitting your tongue will peel. I used to live in a basement and found 38 spiders in less than 30 minutes along one wall. I live to eat and my boyfriend and I often go on vacations to just eat good food. If I'm missing in class this semester assume I'm out sick because I destroyed my stomach with good food.

Post #3: Me and Internet

Proper Netiquette= Hirability. That is as simple as it gets. Sharing things that are inappropriate, politically charged, or rude are sure-fire ways to get turned away by employers. It’s important to maintain a social media presence in our field however, to show potential employers that we are comfortable using it. Many of the jobs available to our class in the future may be helping maintain the social media presence for a company. Going too far in the other direction, and having too much of a presence can seem spammy to others and should be avoided. Like all good things, social media is best in moderation and moderated. Don’t say things online that you would say in front of your mother.

Jamie Van Meveren's CIS 170 blog

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